Set Decorator and Designer.

I’m Maxwell Fine, a London-based Set Decorator and Designer working across television, commercials and branded projects.

My job can involve almost anything visual. One week I’m rummaging through one of my favourite antiques markets for exactly the right piece of furniture, the next I’m dressing a pier for Netflix or styling a fabulous launch event. Whether I’m sourcing forty matching lamps or adjusting one tiny detail to make the whole space click, I’ve been finding creative solutions to production challenges for nearly fifteen years.

I like spaces that feel layered, characterful and properly thought through rather than simply filled with stuff. By the time we’re dressing a set, I know a colossal team effort has already gone into the talent, the script and everything else that makes the shoot happen, so you better bet if that rug isn’t sitting right, I’ll know about it! It’s the objects, quirks, colours, textures and tiny peculiar details that make a space feel specific and memorable.

I’m a big believer in collaboration, bringing ideas, energy and practical solutions to the table while finding smart ways to make ambitious things happen.

I’ve worked across HETV, comedy, factual and light entertainment, commercials and branded content, with recent Set Decoration credits including Cunk, Ludwig and Pierre.

If you’re brewing up something fantastic, you know what to do ;)

I've been lucky enough to collaborate with some wonderfully creative colleagues, finding ways around seemingly impossible requests with imagination running riot along the way. From the quiet hush of a studio to the organised chaos of a shoot, there's still something rather magical about this weird and wonderful industry.

Here are some of my favourite projects from over the years.